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Three Advantages of Private Branding

Laguna Candles is committed to  understanding and meeting the needs of our clients through our Private Label program. There are many advantages of Private label Branding, and below are three  that we have found to be very beneficial.

Sandy Lane Hotel Kalish %26 Sons  The Grand Del Mar

1. Loyalty

Private label branding is one way to build customer loyalty from people who like your products. High quality brands with limited accessibility to a large customer base help you gain loyalty from core customers. Your customers feel attached to your brand and product.

2. High Margins

Private label Branding is one way to separate yourself from competitors. One of the greatest attributes of private labels is that you inherently have an exclusive right to sell the products. If you market the brand well and create demand for it.  This contributes to your ability to charge premium prices.

3. Wholesaler

With the right quantity  you could operate as a wholesaler of your brand and offer limited access to other retailers who pay you premium acquisition costs for the right to carry your Private Label Candles This not only generates more income, but it also spreads the exposure of your brand even further. A relationship with a high volume re-seller can lead to more customers buying your Private label Candles.

Why Buy Local? Five Good Reasons!

 

1.  It helps create jobs. One of the reasons why I hire local artisans to create our  blown art glass  is simply because I sincerely want to do  my part to support local artist here within our community.

2. You get better customer service. Local businesses often hire people with a better understanding of their product.

3. It reduces environmental impact. Making more local purchases requires less transportation which ultimately contributes to less congestion and pollution.

4.I gives us an opportunity  invest in our community. Local businesses are owned by people who live in the community. We have lived in Laguna Beach for over 20 years and owned our family owned business, Laguna Candles since 2003. Local businesses are less likely to leave and more invested in the community.

5. It gives the local business the opportunity to support themselves and the community. Studies have shown that when you buy form an independent locally owned business rather than a nationally owned business more of your money is used to support local business, service providers and farms, which continue to strengthen the economic base of the community. I hope you have a willingness to get to know our brand and I would love to get to know yours. www.lagunacandles.com

 

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Private Label Candles: How Long Does It Take To Fulfill An Order?

laguna candles moss and woods

Do you ever feel like you're at the mercy of your suppliers?

Your business relies on them to provide you with the goods and services that allow you to satisfy your customer's every need. But, when those goods don't turn up on time, you're left facing their wrath. Disappointing your customers is never a smart business move.

That's why, when choosing a private label supplier for your candles, turnaround time is high on your priority list. You need a private label company that can fulfill your order as soon as possible without compromising on the quality of your candles.

We are proud to say that Laguna Candles has an excellent track record for both quality and speed. As soon as you contact us for a quote, you'll be put in touch with an expert to assess your needs. In this initial phase, we'll get clear on what kind of candle you're looking for, design the vessel it'll come in and all those little details that will give life to a custom candle tailored just for your needs.

How long this phase last depends on several factors. For example, if you like the look of our private label candles as is and would simply like to add your logo and branding, we can approve the project immediately and start manufacturing your candles straight away. Some of our clients, on 

As a result, it may sometimes take a few days before the final order is approved. This is by no means time wasted as taking the time to get clear on what your business needs at the very beginning ensures that you'll receive the best custom candle to enhance your brand and retain your customers' loyalty.

Once the private label order is approved, the whole manufacturing process proceeds with all steam ahead. It, usually, takes us only between 15 and 20 days, depending on the complexity of the order to fulfill, to complete the project and send the shipment out to you. Unless you're ready to order our private label candles as is, we highly recommend you contact us at least one month before you need them. This way, we have plenty of time to go through all the options and create the perfect custom candle for your business.

Repeat orders take less time. Unless you're in need of a new type of candle or vessel, we already have your old order on file and can keep fulfilling it on a regular basis, ensuring that your business never runs out of your precious candles. It sure doesn't get any faster than that!

 

Keep It? or Gift It! Tough Question!

 

 

Creating close business relationships with your vendors, clients and employees is a vital and necessary part of success. It’s also one of the toughest challenges any small and big business encounters on its journey to the top.

There are many ways to create good rapport with people, but the easiest is sending out a small gift that lets them know you’re constantly thinking of them. It’s a small gesture that everyone appreciates and fosters the goodwill to create a beneficial and long-lasting business relationship with everyone involved.

The tricky part of gift-giving is selecting a suitable corporate gift that leaves your workmates and clients in complete awe. With the organization’s code of ethics, the value of the gift, and the thoughtfulness behind it to consider, this is a difficult task that requires a lot of care and attention.

A gift that always leaves a lasting impression is a luxury candle, like our Laguna Candles Heirloom Artisan Candles. The vessel alone is a luxurious piece of art that bears the mark of the artist as a testament of their true heirloom quality. The handmade piece is available in several different colors, ranging from fiery red to pure white and oceanic blue, which allows you to further customize your gift to the receiver’s taste.Heirloom Artisan Candle

Rebranding: Five reasons to Private Label

  • Private Label brands will create successful sales opportunities for Retailers.
  • The perception of Private Label goods has never been as high as it is at this time based on the Nielsen Global survey for private label.
  • Private Label gives the customer the opportunity to make quick adjustments which help with speed-to market for your customer’s product!
  • Your  Custom  Private Label Brand gives the client the strong perception of taking the Spa experience home with them after their visit.
  • Affordable minimum orders allows the  start up a chance to  get started on an small budget.

Natural waxes such as Coconut, Palm and Soy combined with essential oils and cotton wicks create a clean burning candle with  exceptional scent throw.  The correct wick size is an all-important component that will create an even wax pool from edge to edge.  Thus, increasing the release of fragrance into the room.

Laguna Candles offers it’s customers an extraordinary opportunity to experience the intriguing and enchanted world of fine fragrances with custom made fragrances for the home and body. Our candle fragrances are complex, yet subtle, elegant and refined.  For more information on these bespoke, clean-burning, private label candles contact us at:info@lagunacandles.com.